Design Evaluation

Good Design:

So Gatorade is the leader in the sports drink category, but for some reason every time I see this bottle I feel the urge to buy it. I don't know if its the adjustable cap or because the bottom of the bottle has a unique hand grip. I feel it was modeled after the traditional sports bottle so that athletes can squeeze the bottle for a quick drink. Which I love to do when I buy this bottle. 

I think this picture pretty much sums it up.

Bad Design:

Then there's this guy.  For more then one reason this is a bad design. Looks like they just through the word sports on a bottle of green goo. I don't even understand the "O" or the wheel they are going for. I would never touch this bottle.

Contrast Balance and Harmony

I really like this picture for this assignment. It popped out at my when searching for a photo. It's perfectly balanced having the hands fill most of the frame. The contrast between the sweatshirts signify boy and girl, and the act of holding hands itself expresses harmony.

I took this picture last Spring and I feel it is a good example of this assignment. Being from Idaho I don't see much cacti so I was really surprised to see a flower blooming from one, and I think it's a good representation of contrast. A cactus sharp and prickly not really known for beauty, but at the top a beautiful colorful flower. The balance is asymmetrical with the cactus flower weighing on the right side. For me there is always some sort for harmony in nature.

Law of Similarity

I chose this picture for the Law of Similarity because first its the same shoe, but when placed together it the toe of the shoe makes a white circle even though each shoe is a different color.

Visceral Response

I chose this picture for this assignment because growing up basketball was everything to me. There is just something to the game that's unlike any other. This image resonates with me because it reminds me of the times growing up where we played two on two tournaments all day long, and sometimes even into the night where we couldn't see at all. Everyone would come. Some people came to play, and some just came to hang out and watch. If your team lost you had just as much watching, or hanging out with everyone. To me this image is beautiful because it strikes up a bit of nostalgia. Now any sunset is beautiful, but the silhouette of the hoop tells a story. It shows passion, ambition, love, and fun. Knowing that the day is ending never will mean the game will stop.

Looking at this image analytically there is contrast between the lights and darks. The color jumps out at you with the red sunset and it is offset with the silhouette of the hoop. The line of the image is you can follow the hoop to the sunset so your eyes do a circle which sets a pattern in the image with the physical use of shapes: the sun and the hoop both being circular.  There is texture with the clouds and the net and even the trees at the bottom. I think the use of space is great in this because there isn't too much going on. This is a great example of less is more.